I usually only post once a week, but I received a press release the other day that got my attention.  It’s about the first Yiddish action film made in 60 years called A Gesheft (The Deal) from Kosher Entertainment Productions. You don’t see many Yiddish films in the local multiplex, so I thought I should pass on the information for all of you who have been waiting all these years for someone to finally make a new Yiddish movie. I think it’s about time, don’t you?

The film is the brainchild of two Orthodox Jewish brothers, Yakov and Mendy Kirsh, a bookkeeper and a real estate agent respectively, who have no prior filmmaking experience. “We decided that religious Jews needed their own movies far from the dangerous influence of Hollywood,” comments Mendy Kirsh. “There’s no treyf (things that are non-kosher) in this movie!”

They’re sending me a copy on DVD, and I told them I’d review it.  If you want to check it out now, you can go to their website.  Just click on the company name at the top where you can purchase the DVD for $20, or simply find out more about their film and view trailers.

Just be aware that there are no women actors in the film because Orthodox Jewish men cannot be entertained by women.  The one woman character is played by a man, though he’s covered up so you can’t see his face. Talk about your niche marketing.

If the film is a big success, be sure that the studios will be quick to come out with Yiddish teen market films such as Oy, Where’s My Oyto? and HBO will probably make a Yiddish version of The Sopranos called The Shvitzers. It also reminds me of an old TV skit about Orthodox Jews in space, but that dates me.  Zay gezunt!

Rich Burlingham