Much ado about Abercrombie

PULSE writer Harry Mok isn’t the only one annoyed with Abercrombie’s t-shirts these days. Bob Wise, the Democratic governor of West Virginia, has sent  Abercrombie executives a letter criticizing t-shirts that say “It’s all relative in West Virginia,” a statement which Wise believes unfairly stereotypes the state as a “haven for incest.” Wise has demanded that Abercromie cease selling these shirts immediately and destroy all remaining shirts so that they cannot be sold on the black market.

Abercrombie executives, of course, refuse to do so, insisting that they love all 50 states. And apparently, Abercrombie shoppers love these t-shirts, which even before the hoopla, have been selling well — for a mere $24.50 (plus tax) each.

I’m not sure which is sadder — the fact that people are willing to pay so much for Abercrombie’s t-shirts, that Wise is so outraged when his constituents must have more pressing concerns, or that this story makes the national headlines in The New York Times in the year of what many are referring to as “the most important election of your life.”

Laura Nathan